Team Murtha LLC
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 Team Murtha LLC


Direct: (614)273-6254
Office: (614)273-6254
Fax: (614)864-9331
info@brianmurtha.com  

Commission VS Marketing Plan

When selling a home, owners are usually concerned about how much they will net when the home is sold Most people also believe that if they can get a listing with a lower commision, they will usually net more on the sale.

The most common question asked to Realtors when on a listing appointment is what rate do you charge for your commission. When they should be asking what is your marketing plan to get my home sold in the quickest amount of time for top dollar?

Murtha's Comprehensive Marketing Plan

The key to selling your home quickly for top dollar requires creating demand for your home by marketing your home to the most potential buyers using my innovative marketing plan -ensuring that we reach all potential buyers, regardless of where they're searching for a home.

1. Using a Comparative Market Analysis we help you price your property competitively that will help attract the greatest number of buyers.

2. We reach "traditional buyers" through home delivery print advertising in weekly community newspapers.

3. Real Living Magazine is a monthly publication that advertises HER listings exclusively and is distributed free at Kroger and Giant Eagle locations.

4. Attention-grabbing yard signs with info boxes attached that contain additional information on your home.

5.Direct Mail-We mail out over 100 "just Listed" post cards and include color photos of your home and key information about your property.

6.Exclusive to HER, We use Trend Graphics to show our clients a snap shot of the real estate market in their specific geographical area and price range.

7.With HER's Real-Time Listings, your home appears as the newest listing immediately on www.herrealtors.com, the most visited real estate web site in the state. Your home is also uploaded on Realtor.com the nation's most visited real estate web site.

8. We submit your home to the MLS, which exposes your property to over 7,000 members of the Columbus Board of Realtors who usually work with on the average 10 buyers at a time.

9. Virtual Tours-Multiple Photos of Your home!
We include up to 13 color photos of your home along with key information about your home.


10. Real Finder
Buyers find properties fast, online - by entering in specific criteria. Buyers sign up to receive automatic e-mail notification when homes meeting their selected criteria hit the market.

11.Open House Schedule
When we hold an open house of your home, potential buyers can view information, photos, map to the address and link to my personal Web site.

12. Online Appointment Scheduler
For added convenience your buyers can schedule a showing online. Easily accessible on the property details page on the Internet and immediately e-mails me to handle the details.

13.Map Muse
With one click buyers can see a map to your property. Buyers can see places of interest in your neighborhood-like churches, schools, shopping, entertainment, and more. Every time a buyer maps a home in your neighborhood, your home will also appear on their screen!

14. My Agent Web site
Includes information about qualifications as a Realtor and about your home and community. Many other marketing media direct traffic to my site, including weekly print ads and my e-newsletter.

15.We market your home through RELO. The nations largest relocation network that works with out of town buyers to find homes fast!

16.Agent Tour(s)
We will schedule a tour of your home for our top-producing agents to view your home for their potential buyers.

17. Help You Stage Your Home.
We review your home and give advice on things that need to be done to create a better showing experience of your home!

18. Negotiate the purchase agreement in your best interest and once agreed upon, handle and facilitate all the details to close and schedule the closing.

19. As Seen on TV- I advertise my listings on the HER Home Show on Insight cable TV, which airs multiple times daily.

20. Reverse Prospecting through the MLS. We search the MLS prospect database looking for buyers by the criteria that their agents inputted for their home search. We contact the agents and let them know we may have a new home for their client.

22. Professional Flyers-we create professionally flyers using digital photography and the latest in designer software to make a colorful and informative flyer of your property.

23. Mail out over 100 "Just Sold" post cards

24. Change the "For Sale" sign to a "Sold" sign.


Copyright © 2010. H.E.R. LLC All rights reserved.

Real Living HER, 77 E. Nationwide Blvd, Columbus, OH 43215. Licensed in Ohio.

Modified: 3/1/2010 3:16:05 AM
The information provided herein is supplied by several sources and is subject to change without notice. H.E.R. LLC does not guarantee or is any way responsible for its accuracy, and provides said information without warranties of any kind, either express or implied.